The Urgent Need for a Sustainable Music Industry – and the Innovations that Make it Possible

Every month this year has been the hottest in recorded history. Our weather is getting increasingly unpredictable, leading to more storms and floods in some areas and extreme droughts and forest fires in others. The importance of selling music, or solving problems in the music business, pales in comparison with these issues. However, these are […]

5 Big Ideas for the UK Association of Independent Music

The Association of Independent Music (AIM) recently put out a call for ‘big ideas’ to be discussed at their Annual General Meeting. “The goal is to produce and publish by the end of this year a manifesto which sets out 10 big ideas to help the indie sector to thrive in the coming years.” I’m […]

Interview: Wil Benton (Chew.tv) about building a livestreaming platform for DJs

Can Chew be to music what Twitch is to gaming? Find out what it takes to build the world’s largest video platform for DJs. Wil Benton is one of the founders of Chew, a service that lets performers create a livestream of their DJ or studio sessions. They were launched in January 2015 and signed […]

Our changing relationship with music and its new practical function

Music executives need to understand how shifting context and function have changed music consumers and their expectations. Guest contribution by Thiago R. Pinto. Portuguese version. Part I So, the music industry has changed. If you haven’t been living in a cave for the past 15 years you probably noticed. For those who need to catch up, […]

The hyped rise of Yellow Claw: a case-study

What started out as an Amsterdam club night in 2010, quickly became a global dance music phenomenon. A look at the strategy behind Yellow Claw’s rise to fame. Act 1: The Netherlands Yellow Claw started out as a weekly Thursday night party in a hip Amsterdam club called Jimmy Woo. They played a sound which is […]

Use Facebook Messenger to Access Spotify Discover Weekly and Release Radar – in 4 Steps

A bot for Facebook Messenger lets you access your Spotify Release Radar and Discover Weekly playlists from inside Messenger. Since it currently lacks an interface, here are the steps to follow to get new music recommendations delivered to Messenger. 1. Add the bot You can add the bot by clicking this link. 2. Sign in Tell […]

Spotify’s strategy to become a habit-forming product

Last Friday, Spotify unveiled its newest feature: Release Radar – a personalized playlist of newly released music, updated every Friday. It’s reminiscent of Discover Weekly, but Release Radar’s recommendations are always newer tracks. My first impression is that it’s much more likely to recommend music from artists you’re already familiar with. As Spotify keeps rolling […]

5 Bots You’ll Love

Since launching its chatbot API last April, Facebook’s Messenger platform has already spawned 11,000 bots. Bots are popular, because they allow brands to offer more personalized service to existing and potential customers. Instead of getting people to install an app or visit your website, they can do so from the comfort of their preferred platform, whether […]