How I got over a quarter million plays on my Soundcloud

Building up a following as a DJ in the social web’s early days: a how-to for time travellers. 💫 Back when I was in college, my friend and I would go to a lot of parties. We also used to rap in a band together. Up until then, I had always been writing a lot of […]

Our changing relationship with music and its new practical function

Music executives need to understand how shifting context and function have changed music consumers and their expectations. Guest contribution by Thiago R. Pinto. Portuguese version. Part I So, the music industry has changed. If you haven’t been living in a cave for the past 15 years you probably noticed. For those who need to catch up, […]